In an age where heritage craftsmanship is increasingly threatened by fast fashion and industrial production, initiatives that preserve India’s cultural legacy have become more important than ever. One such effort is being led by Bhumendrapal Singh of the Awagarh royal family, who is currently working on the digital and cultural vision for Royal House of Benaras — an ambitious initiative by the Benaras royal family in collaboration with celebrated fashion designer Anil Malik.
The project aims to revive, preserve, and globally promote the timeless artistry of the famed Banarasi sari — one of India’s most iconic textile traditions. Through the platform, Royal House of Benaras seeks to bring renewed attention to authentic handwoven Banarasi textiles, their intricate craftsmanship, and the centuries-old weaving traditions of the holy city of Varanasi, historically known as Benaras.
For Bhumendrapal Singh, the association with the Benaras royal family is not merely professional but deeply personal and historical. The Awagarh royal family has long-standing ties with the royal house of Benaras, dating back generations. The family once owned properties in Benaras, reflecting the close cultural and historical relationship between the two royal lineages. Adding to this legacy is a temple constructed by Bhumendrapal Singh’s great-great-grandfather, which still stands in Benaras today as a reminder of the family’s enduring connection to the sacred city.
The upcoming platform is envisioned as more than a fashion website. It is being developed as a cultural destination that celebrates royal heritage, Indian textiles, craftsmanship, and luxury living. By combining storytelling, history, design, and commerce, the initiative seeks to position Banarasi saris not merely as garments, but as heirlooms woven with history and artistry.
Fashion designer Anil Malik, known for his deep appreciation of Indian textile traditions, brings creative direction and design expertise to the project. Together with the Benaras royal family and Bhumendrapal Singh’s digital and heritage-focused vision, the collaboration hopes to reconnect younger generations and international audiences with the elegance of authentic Banarasi weaving.
The initiative also has ambitious expansion plans. The company, Royal House of Benaras, intends to establish flagship stores in Delhi and Dubai, introducing the grandeur of Banarasi craftsmanship to luxury markets in India and the Middle East. These stores are expected to showcase exclusive collections rooted in royal aesthetics, handcrafted textiles, and bespoke fashion inspired by the cultural richness of Benaras.
As global interest in sustainable luxury and heritage craftsmanship continues to rise, the work being undertaken by Bhumendrapal Singh and the Royal House of Benaras represents a meaningful effort to preserve one of India’s greatest artistic traditions while giving it a contemporary international platform.
